Buck Tui is a concept born from a restauranteur of a popular Thai restaurant in Kansas City. The concept being creating a unique BBQ experience driven by Thai flavors. The client explained that “buck tui”, is Thai that translated to, “fat boy”. His initial idea for the branding was a childhood photo of himself in a pot.
As conversations continued, the direction for the creative was clear that both the mark and type needed to be hand drawn. From initial creative to final, it was an atheistic that the client truly vibed with. Since establishing the brand for Buck Tui, they’ve expanded to include a second location and providing food & support for the community.
Working with local businesses is always something I work to make time for. And working with Buck Tui was definitely a pleasure.
